A strategic framework used to create focus by making an integrated set of choices about where the product will compete and how it will succeed, rather than trying to be everything to everyone.

"Strategy is really just an integrated set of choices that outline how you're going to win in whatever marketplace you choose."

A roadmap planning approach that avoids long-term delivery dates for undefined work. Instead, teams commit only to the specific phase they are in, treating discovery and solutioning as distinct commitments from the final build.

"We've gotten a lot better at making the commitments around the work that's right in front of us versus making a commitment around a project six months out."

A recurring ritual and artifact where Product Managers present early-stage ideas or validation data to their peers to 'spar,' debate, and receive feedback before proceeding.

"It's a meeting for PMs to really debate and discuss with each other and spar around either areas and problems that they want to go investigate."