R
Raaz Herzberg
Episode #241Chief Marketing Officer & VP of Product Strategy
Wiz
📝Full Transcript
12,432 words
Lenny Rachitsky (00:00:00):
You're one of the first 10 employees, you're the first product manager. It was when you joined, the founders didn't really have an idea figured out yet. When they landed on an idea, and then ended up being wrong, ended up not working. Six weeks after you joined, there was a pivot.
Raaz Herzberg (00:07:01):
At the time, we didn't really have a solid product yet. We would have 10 to 15 meetings every day with potential customers. I was hired as the first product manager. I sat in on those calls.
(00:07:01):
I still did not exactly understand what we were going to build, which was confusing, because I was a product manager, so I was supposed to start building it, and so, at some point, it was like, "I have to ask, what exactly are we doing here?" And that ended up pivoting us around to cloud security.
Lenny Rachitsky (00:07:01):
So things started to click a little bit more, you started seeing enthusiasm. Can you talk about just what that phase was like?
Raaz Herzberg (00:07:01):
We really felt the type of questions change, right? Silly. The call sounded like, again, "How are you pricing this, or when can we start doing a POV?" I think naturally, as human beings, you have a bias to look for affirmation, versus a bias for what you don't want to hear.
Lenny Rachitsky (00:07:01):
You started as an engineer, you moved into product, and now you're marketing, which is not a traditional path.
Raaz Herzberg (00:07:01):
I had a ton to learn about marketing, with what I knew really well, with ...
Lenny Rachitsky (00:07:01):
Today, my guest is Raaz Herzberg. Raaz is chief marketing officer and VP of product strategy at Wiz. Before moving into marketing, Raaz was an engineer, and then, for most of her career, was a product manager. Prior to Wiz, Raaz led security products in Microsoft, including Azure Sentinel, and with Wiz, moved from VP of product to CMO.
(00:07:01):
If you haven't heard of Wiz, it's not only the world's fastest growing securit...
📚Methodologies (0)
No methodologies extracted from this episode yet.